1. Do you keep cats?
A: yes B: no
2. What is the age of your cat?
A: (birth to 6 months) kitten B: (7months to 6 years) adults C: (7 years old or above) senior
3. If your cat is above 7 years old, do you feed your cat with senior cat wet food?
A: yes B: no
4. If your cat is under 7 years old, would you like to feed your cat with senior cat wet food in the future?
A: yes B: no
5. What do you think about Tesco Own Label cat food?
A: price – low / just right / high
B: quality – good / just right / bad
C: I have never bought it.
6. Would you like to purchase function-based senior cat wet food such as anti-obesity, organic cat food?
A: yes, even if the price is higher B: yes, if the price remains the same
C: no, the ordinary one is enough
7. If Tesco promotes a new function-based Own Label senior cat wet food, which kind of package would you like to buy?
A: canned (tin) B: pouches and trays C: bags
8. If the new Tesco Own Label senior cat wet food is packed with a free collectable toy for cat exercise, do you think it is more attractive?
A: yes, I will try B: no, I prefer my favourite brand C: I do not care