That's my local paper - not best impressed with the RSPCA on it. They did get someone out after the cat had been up the tree for 48 hours but the owner had got it down by then. I wouldn't want to leave one of mine stuck up a tree for 2 days before getting it down, I'd have set fire to something first to get the fire brigade out!
The local fire brigade aren't allowed to go out without a call first from the RSPCA apparently - I asked them.
Not the first bad experience I've had of RSPCA in this area, sadly, despite there being a big RSPCA centre nearby.